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Dreamers don't have special genes. They find circumstances that amplify their dreams.

Seth Godin

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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Dreamer
Genes
Circumstances
Dreams
Special
Dream
Find
Amplify
Dreamers

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Quality is not an absolute measure. It doesn't mean 'deluxeness' or 'perfection'. It means keeping the promise the customer wants you to make.
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Positive thinking is hard. Worth it, though.
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Effort is its own reward if you allow it to be.
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Marketing is the way your people answer the phone, the typesetting on your bills and your return policy.
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Good ideas come from bad ideas, but only if there are enough of them.
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If you measure it, it will improve.
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Too often, we don't give people the opportunity to fill in the blanks.
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Measurement is fabulous. Unless you're busy measuring what's easy to measure as opposed to what's important
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You can listen to what people say, sure. But you will be far more effective if you listen to what people do.
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It's uncomfortable to challenge the status quo.
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Marketing begins before the product is launched.
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Once you have permission to talk to someone, finding new products or services for them is a smart way to grow.
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As long as you want to please everyone, you won't please anyone.
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If you want customers to hear about you, make something worth talking about.
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The problem with holding a grudge is that your hands are then too full to hold onto anything else. It might be the competition or a technology or the lousy things that someone did a decade ago. None of it is going to get better as a result of revisiting the grudge.
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All great programmers learn the same way. They poke the box. They code something and see what the computer does. They change it and see what the computer does. They repeat the process again and again until they figure out how the box works.
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As creators, our pursuit of perfection might be misguided, particularly if it comes at the expense of the things that matter.
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Making an average pitch to average people, or having an average gala for average people isn't going to scale anymore. You've got to find the people who care. Those people are worth all of your time.
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Seek out habits that help you overcome fear or inertia. Destroy those that do the opposite.
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Content marketing is the only marketing left
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