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Studying entrepreneurshi p without doing it... is like studying the appreciation of music without listening to it.

Seth Godin

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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Studying
Appreciation
Listening
Study
Music
Without
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The less people know, the more they yell.
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As soon as we associate reading with a test, we've missed the point.
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It's far easier to put your future into someone else's hands than it is to slog your way forward, owning the results as you go.
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The value we create is directly related to how much valuable information we can produce, how much trust we can earn, and how often we innovate.
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If you speak up online and your ideas have currency, people are going to show up and want to connect with you. What we need more of are people with the guts and emotional labour to do this. The greatest shortage in today's society is an instinct to produce.
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The innovator creates a business where they are making money, even when they sleep.
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All motivation is self-motivation. Your family, your boss, or your co-workers can try to get your engine going, but until you decide what to accomplish, nothing will happen.
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Cheap is the last refuge of a product developer or marketer who is out of great ideas.
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What people are afraid of isn't failure. It's blame. Criticism.
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I think if your goal is for everything to be okay, that's a mistake. To achieve that goal, the only obstacle you'd have to face tomorrow is to eliminate all risk ... I've made the decision that I'm never trying to make everything okay. I'm trying for there to be more loose ends, not fewer loose ends.
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Human beings, thanks to culture and genetics, are inclined to be pessimistic, fearful, skeptical and believers in conspiracy theories. We also don't like change.
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Every voice doesn't matter--only the voices that move your idea forward, that make it better, that make you better, that make it more likely you will ship work that benefits your tribe.
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If you want to dig a big hole, you need to stay in one place.
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Where do you put the fear when you choose to innovate? The fear is there, but you have to find a place to put it.
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Some people read business books looking for confirmation. I read them in search of disquiet. Confirmation is cheap, easy and ineffective. Restlessness and the scientific method, on the other hand, create a culture of testing and inquiry that can't help but push you forward.
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I have something to say. I know how to do something. I’m doing it. If you want me to do it with you, raise your hand.
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You don't need a new plan for next year. You need a commitment.
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The reason it seems that price is all your customers care about is that you haven't given them anything else to care about.
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Teaching young people to sell is a priceless gift.
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Sometimes, we're so focused on being consistent that we also lower the bar on amazing. After all, the thinking goes, if we can't be amazing all the time, better to reset the expectation to merely good. Which robs us of the ability to (sometimes) be amazing.
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