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Perfect can't possibly be the goal, we're left with generous, important and human instead.

Seth Godin

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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Instead
Goal
Perfect
Left
Human
Humans
Important
Possibly
Generous

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You want it to be hard. If it's hard, then that means others can't do it easily and you can charge for that value.
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The enemy of creativity is fear.
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Change is not a threat, it's an opportunity. Survival is not the goal, transformative success is.
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I don't think we have any choice. I think we have an obligation to change the rules, to raise the bar, to play a different game, and to play it better than anyone has any right to believe is possible.
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I'm not a psychopath-I'm wearing a tie!
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If you're not the best in the world at what you do, then you have to get better.
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What we most need in our lives, though, is something worth doing, worth it because we care.
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Plans are great, but missions are better.
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Give up control and give it away ... The more you give your idea away, the more your company is going to be worth.
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Art is the work of a human, an individual seeking to make a statement, to cause a reaction, to connect. Art is something new, every time, and art might not work, precisely because it's new, because it's human and because it seeks to connect.
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You can't have good ideas unless you're willing to generate a lot of bad ones.
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When your art fails, make better art.
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Personalizatio n wasn't supposed to be a cleverly veiled way to chase prospects around the web, showing them the same spammy ad for the same lame stuff as everyone else sees. No, it is a chance to differentiate at a human scale, to use behavior as the most important clue about what people want and more important, what they need.
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Every great company, brand, career has been built in exactly the same way: bit by bit, step by step, little by little.
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Excellence isn't about meeting the spec, it's about setting the spec.
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More time [to decide] without more information just creates anxiety, not insight.
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Build it, and they will come only works in the movies. Social Media is a build it, nurture it, engage them, and they may come and stay.
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No niche is too small if it's yours.
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The best time to start promoting your book is three years before it comes out. Three years to build a reputation, build a permission asset, build a blog, build a following, build credibility and build the connections you'll need later.
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