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Marketing is the art of seeing (and then creating) what might be interesting to more than our friends

Seth Godin

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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Marketing
Creating
Seeing
Friends
Interesting
Art
Might

More quotes by Seth Godin

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If you're not willing to face the abyss of choice, you will almost certainly not spend enough time dancing with opportunity.
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Art is the work of a human, an individual seeking to make a statement, to cause a reaction, to connect. Art is something new, every time, and art might not work, precisely because it's new, because it's human and because it seeks to connect.
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I see things differently when I'm focused on opening doors for other people, and more often than not, my doors are opened as well.
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It's human nature to quit when it hurts. But it's that reflex that creates scarcity.
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The innovator creates a business where they are making money, even when they sleep.
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The ladder of success isn't a ladder. It's a series of steps with leaps interspersed along the way.
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What are you working on? If someone asks you that, are you excited to tell them the answer? If you're not, you're wasting away.
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If you're not the best in the world at what you do, then you have to get better.
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It's uncomfortable to challenge the status quo.
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Think big. Start small.
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If you take action, you will be judged. There's no way around it. The alternative, of course, is much safer. To be ignored. Up to you.
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How was your day? If your answer was fine, then I don't think you were leading.
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In nearly every case, trying to lead everyone results in leading no one in particular.
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If you hear my idea and dont believe it , thats not your fault its mine.
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Things that look like shortcuts are actually detours (disguised as less work).
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The problem with taking offense is that it's really hard to figure out what to do with it after you're done using it. Better to just leave it on the table and walk away. Umbrage untaken quietly disappears.
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The combination of fear and ignorance (two sides of the same coin) can be paralyzing.
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No is the foundation that we can build our yes on.
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Perfect can't possibly be the goal, we're left with generous, important and human instead.
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Tell your lizard (brain) to shut up.
Seth Godin