Quote

Marketing is the art of seeing (and then creating) what might be interesting to more than our friends

Seth Godin

Change background

T
T
T

Change font

TAGS & TOPICS

Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Creating
Seeing
Friends
Interesting
Art
Might
Marketing

More quotes by Seth Godin

Image
I think if your goal is for everything to be okay, that's a mistake. To achieve that goal, the only obstacle you'd have to face tomorrow is to eliminate all risk ... I've made the decision that I'm never trying to make everything okay. I'm trying for there to be more loose ends, not fewer loose ends.
Seth Godin
Image
In our desire to please everyone, it's very easy to end up being invisible or mediocre.
Seth Godin
Image
Fear for a linchpin is a clue that you're getting close to doing something important.
Seth Godin
Image
The goal of a marketing interaction isn't to close the sale, any more than the goal of a first date is to get married. No, the opportunity is to move forward, to earn attention and trust and curiosity and conversation.
Seth Godin
Image
If you can raise money, you're never going to have trouble getting a job.
Seth Godin
Image
If you can't make money from attention, you should do something else for a living.
Seth Godin
Image
Just as we don't spend a lot of time worrying about how all those poets out there are going to monetize their poetry, the same is true for most bloggers.
Seth Godin
Image
Good ideas come from bad ideas, but only if there are enough of them.
Seth Godin
Image
Transferring your passion to your job is far easier than finding a job that happens to match your passion.
Seth Godin
Image
Quit or be exceptional. Average is for losers.
Seth Godin
Image
What evidence would you need to see to change your mind about this?
Seth Godin
Image
Black Friday is a media trap, an orchestrated mass hallucination based on herd dynamics and the media cycle.
Seth Godin
Image
Excellence isn't about meeting the spec, it's about setting the spec.
Seth Godin
Image
Saying no to loud people gives you the resources to say yes to important opportunities.
Seth Godin
Image
Remarkable visions and genuine insight are always met with resistance. And when you start to make progress, your efforts are met with even more resistance. Products, services, career paths... whatever it is, the forces for mediocrity will align to stop you, forgiving no errors and never backing down until it's over
Seth Godin
Image
Emotional labor is available to all of us, but it is rarely exploited as a competitive advantage.
Seth Godin
Image
Personalizatio n wasn't supposed to be a cleverly veiled way to chase prospects around the web, showing them the same spammy ad for the same lame stuff as everyone else sees. No, it is a chance to differentiate at a human scale, to use behavior as the most important clue about what people want and more important, what they need.
Seth Godin
Image
The conversation is happening about your brand whether you're a part of it or not.
Seth Godin
Image
In nearly every case, trying to lead everyone results in leading no one in particular.
Seth Godin
Image
You dont need to convince everyone. All you need to do is motivate people who choose to follow you.
Seth Godin