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Dreams are difficult to build and easy to destroy.

Seth Godin

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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Destroy
Build
Dreams
Difficult
Easy
Dream

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People rarely buy what they need. They buy what they want.
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If you try to delight the undelightable, you've made yourself miserable for no reason.
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Trust is precious and easily wasted, and guessing is a lousy foundation for future progress.
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Every day I meet people who have so much to give but have been...frighten ed enough to hold it back. It's time to stop complying with the system and draw your own map. You have brilliance in you, your contribution is essential, and the art you create is precious. Only you can do it, and you must.
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Soon is not as good as now.
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Do you know what people want more than anything? They want to be missed. They want to be missed the day they don't show up. They want to be missed when they're gone.
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Leadership is scarce because few people are willing to go through the discomfort required to lead.
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My blogging life is basically goalless. I like the zen nature of that, and paradoxically, it improves results.
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All Marketers are liars tell stories.
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Fear for a linchpin is a clue that you're getting close to doing something important.
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Will you succeed because you are more well-rounded than others? Because you fit in better than everyone else? Bloody unlikely. We succeed when we are trusted to be the best at what we do.
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No more than six words on a slide. Ever. There is no presentation so complex that this rule needs to be broken.
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Art is a personal act of courage, something one human does that creates change in another.
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Facts are irrelevant. What matters is what the consumer believes.
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Don't try to be the 'next'. Instead, try to be the other, the changer, the new.
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Don't scale because you think there's a pot of gold over that rainbow. Scale because you're ready and eager to do heroic work, every day, forever.
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All good ideas are terrible... Until people realize they are obvious. If you're not willing to live through the terrible stage, you'll never get to the obvious part.
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Most people have been brainwashed into believing that their job is to copyedit the world, not to design it.
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Habits are more powerful than fears.
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It always feels too soon to leap. But you have to. Because that's the moment between you and remarkable.
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