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The art of good decision making is looking forward to and celebrating the tradeoffs, not pretending they don't exist.

Seth Godin

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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Pretending
Good
Celebrate
Forward
Exist
Decision
Looking
Making
Celebrating
Art

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The question isn’t whether or not you should wait to be picked, the question is whether you care enough to pick yourself.
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You're competing against people in a state of flow, people who are truly committed, people who care deeply about the outcome. You can't merely wing it and expect to keep up with them. Setting aside all the safety valves and pleasant distractions is the first way to send yourself the message that you're playing for keeps
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If you want to get in shape, go to the # gym every single day, change your clothes and take a shower. If you can do that every single day for a month, pretty soon you'll start doing something while you're there.
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My blogging life is basically goalless. I like the zen nature of that, and paradoxically, it improves results.
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For most modern marketers, quantity isn't the point. What matters is to matter. Lives changed. Work that made an actual difference. Connection.
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We live in a vague world. And it gets vaguer all the time. In this environment, the power of the specific, measurable and useful promise made and kept is difficult to overstate.
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One option is to struggle to be heard whenever you're in the room... Another is to be the sort of person who is missed when you're not. The first involves making noise. The second involves making a difference.
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If you can influence the outcome, do the work. If you can't influence the outcome, ignore the possibility. It's merely a distraction.
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Marketing begins before the product is launched.
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Change is not a threat, it's an opportunity. Survival is not the goal, transformative success is.
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The only long-term motivation is self motivation. So hire people who are self motivated and get out of their way.
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Don't try to be the 'next'. Instead, try to be the other, the changer, the new.
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Tribes makes our lives better, and leading a tribe is the best life of all.
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The innovator creates a business where they are making money, even when they sleep.
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Do you believe in what you do? Every day? It turns out that belief happens to be a brilliant strategy.
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The only people who get paid what they're worth are people who don't follow the instruction book, who create art, who are innovative, who work without a map.
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If you can’t state your position in eight words, you don’t have a position.
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The enemy of fear is creativity.
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In our desire to please everyone, it's very easy to end up being invisible or mediocre.
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