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In our desire to please everyone, it's very easy to end up being invisible or mediocre.

Seth Godin

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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Easy
Ends
Mediocre
Mediocrity
Invisible
Please
Everyone
Desire

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Great work is the result of seeking out tension, not avoiding it.
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Will you succeed because you are more well-rounded than others? Because you fit in better than everyone else? Bloody unlikely. We succeed when we are trusted to be the best at what we do.
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How dare you settle for less when the world has made it so easy for you to be remarkable?
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The conversation is happening about your brand whether you're a part of it or not.
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The good news is that more than ever, value accrues to those that show up, those that make a difference, those that do work that matters.
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Your generosity is more important than your perfection.
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Without people pushing against your quest to do something worth talking about, it's unlikely to be worth the journey. Persist.
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The best marketing strategy is to destroy your industry before your competition does.
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Discomfort brings engagement and change. Discomfort means you're doing something that others were unlikely to do, because they're hiding out in the comfortable zone. When your uncomfortable actions lead to success, the organization rewards you and brings you back for more.
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As the amount of inputs go up, as the number of people and ideas that clamor for attention continue to increase, we do what people always do: we rely on the familiar, the trusted and the personal. The incredible surplus of digital data means that human actions, generosity and sacrifice are more important than they ever were before.
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Gratitude and opportunity create more of the same.
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I think if your goal is for everything to be okay, that's a mistake. To achieve that goal, the only obstacle you'd have to face tomorrow is to eliminate all risk ... I've made the decision that I'm never trying to make everything okay. I'm trying for there to be more loose ends, not fewer loose ends.
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You succeed because you've chosen to be confident. It's not really useful to require yourself to be successful before you're able to become confident.
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No one is as smart as all of us.
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Not adding value is the same as taking it away.
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What people are afraid of isn't failure. It's blame. Criticism.
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You don't need a new plan for next year. You need a commitment.
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No more than six words on a slide. Ever. There is no presentation so complex that this rule needs to be broken.
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The best time to start promoting your book is three years before it comes out. Three years to build a reputation, build a permission asset, build a blog, build a following, build credibility and build the connections you'll need later.
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An organization filled with honest, motivated, connected, eager, learning, experimenting, ethical and driven people will always defeat the one that merely has talent. Every time.
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