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The best marketing strategy is to destroy your industry before your competition does.

Seth Godin

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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Best
Marketing
Destroy
Strategy
Competition
Industry
Doe

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Organizations grow when they persuade a tiny cadre to be passionate, not when they touch millions with a mediocre message
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What are you working on? If someone asks you that, are you excited to tell them the answer? If you're not, you're wasting away.
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Catering to the passionate is exactly what you should do.
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My new favorite word is 'awkward.'...Th e reason we need to be in search of awkward is that awkward is the barrier between us and excellence, between where we are and the remarkable. If it were easy, everyone would have done it already, and it wouldn't be worth the effort.
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It's rare to find a consistently creative or insightful person who is also an angry person. They can't occupy the same space, and if your anger moves in, generosity and creativity often move out. It's difficult to use revenge or animus to fuel great work.
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The way you feel about giving money to good causes has a lot to do with the way you feel about money.
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In other words, If you don't take action, you won't get any results You are not your resume, you are your work
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The only long-term motivation is self motivation. So hire people who are self motivated and get out of their way.
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Rehearsing failure is simply a bad habit, not a productive use of your time. When you choose to visualize the path that works, you're more likely to shore it up and create an environment where it can take place.
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No niche is too small if it's yours.
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What you do for a living is not be creative, what you do for a living is ship.
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Most people have been brainwashed into believing that their job is to copyedit the world, not to design it.
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Two elements of successful leadership: a willingness to be wrong and an eagerness to admit it.
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No is the foundation that we can build our yes on.
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Before you promise to change the world, it makes sense to do the hard work of changing your neighborhood.
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I wonder if real art comes when you build the thing that they don't have a prize for yet.
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Think big. Start small.
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Debt creates stress, stress creates behaviors that don't lead to happiness.
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As creators, our pursuit of perfection might be misguided, particularly if it comes at the expense of the things that matter.
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More process, less innovation. More operations, less innovation. More management, less innovation. More entrepreneurs, more innovation.
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