Quote

The best marketing strategy is to destroy your industry before your competition does.

Seth Godin

Change background

T
T
T

Change font

TAGS & TOPICS

Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Doe
Best
Marketing
Destroy
Strategy
Competition
Industry

More quotes by Seth Godin

Image
Stop trying to find the formula that will instantly make your idea into a winner. Instead of being scientists, the best marketers are artists. They realize that whatever is being sold is being purchased, because it creates an emotional want, not because it fills a simple need.
Seth Godin
Image
Courage doesn't always involve physical heroism in the face of death. It doesn't always require giant leaps worthy of celebration. Sometimes, courage is the willingness to speak the truth about what you see and to own what you say.
Seth Godin
Image
Where do you go to get permission to make a dent in the Universe ? If you think there's a chance you can make a dent, go !
Seth Godin
Image
Surprise and delight and connection are remarkable.
Seth Godin
Image
Excellence isn’t about working extra hard to do what you’re told. It’s about taking the initiative to do work you decide is worth doing.
Seth Godin
Image
The goal of a marketing interaction isn't to close the sale, any more than the goal of a first date is to get married. No, the opportunity is to move forward, to earn attention and trust and curiosity and conversation.
Seth Godin
Image
Mostly, the best way to be the next Mark Zuckerberg is to make difficult choices.
Seth Godin
Image
Conversations among the members of your marketplace happen whether you like it or not. Good marketing encourages the right sort of conversations.
Seth Godin
Image
Black Friday is a media trap, an orchestrated mass hallucination based on herd dynamics and the media cycle.
Seth Godin
Image
The only purpose of customer service is to change feelings.
Seth Godin
Image
Reputation is what people expect us to do next. It's their expectation of the quality and character of the next thing we produce or say or do. We control our actions (even when it feels like we don't) and our actions over time (especially when we think no one is looking) earn our reputation.
Seth Godin
Image
Getting picked is fine if it happens to you. But it's not a plan. It's a version of waiting and hoping.
Seth Godin
Image
Measurement is fabulous. Unless you're busy measuring what's easy to measure as opposed to what's important
Seth Godin
Image
Yes, I think it's okay to abandon the big, established, stuck tribe. It's okay to say to them, You're not going where I need to go, and there's no way I'm going to persuade all of you to follow me. So rather than standing here watching the opportunities fade away, I'm heading off. I'm betting some of you, the best of you, will follow me.
Seth Godin
Image
Every great company, brand, career has been built in exactly the same way: bit by bit, step by step, little by little.
Seth Godin
Image
Self sufficiency appears to be a worthy goal, but it's now impossible if you want to actually get anything done. All our productivity, leverage and insight comes from being part of a community, not apart from it. The goal, I think, is to figure out how to become more dependent, not less.
Seth Godin
Image
If you're not willing to face the abyss of choice, you will almost certainly not spend enough time dancing with opportunity.
Seth Godin
Image
All the creativity books in the world aren’t going to help you if you’re unwilling to have lousy, lame, and even dangerously bad ideas.
Seth Godin
Image
A brilliant author or businesswoman or senator or software engineer is brilliant only in tiny bursts. The rest of the time, they’re doing work that most any trained person could do.
Seth Godin
Image
It's easy to pretend expertise when there's no data to contradict you.
Seth Godin