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If you can't make money from attention, you should do something else for a living.

Seth Godin

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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Money
Else
Something
Make
Marketing
Attention
Living

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What you do for a living is not be creative, what you do for a living is ship.
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Art is the act of doing work that matters while dancing with the voice in your head that screams for you to stop.
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Successful people are successful for one simple reason: they think about failure differently.
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I think art is the ability to change people with your work, to see things as they are and then create stories, images, and interactions that change the marketplace.
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If you want to be a leader, go lead
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Gifts are not favors. If you expect something in return, it's not a gift.
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Competition validates you. It creates a category. It permits the sale to be this or that, not yes or no.
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If you want to dig a big hole, you need to stay in one place.
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The problem with taking offense is that it's really hard to figure out what to do with it after you're done using it. Better to just leave it on the table and walk away. Umbrage untaken quietly disappears.
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The goal, then, isn't to draw some positioning charts and announce that you have differentiated your product. No, the opportunity is to actually create something that people choose to talk about, regardless of what the competition is doing.
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Just because the tide is out, doesn't mean there is less water in the ocean.
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Art is the work of a human, an individual seeking to make a statement, to cause a reaction, to connect. Art is something new, every time, and art might not work, precisely because it's new, because it's human and because it seeks to connect.
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If you can't be remarkable, perhaps you should consider doing nothing until you can.
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Don't have any meetings about your web strategy. Just do stuff. First you have to fail, then you can improve.
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And in a world where we have too many choices and too little time, the obvious thing to do is just ignore stuff. And my parable here is, you're driving down the road and you see a cow, and you keep driving 'cause you've seen cows before. Cows are invisible. Cows are boring. Who's going to stop and pull over and say, oh, look, a cow? Nobody.
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The way I understand gifts is that the giver must make a sacrifice, create an uneven exchange, bring himself closer to the recipient, create change and do it all with the right spirit.
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The art, the new, the ability to connect the dots and to make an impact - sooner or later, that can only come from one who creates, not from a teacher and not from a book.
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The combination of passion and art is what makes someone a linchpin.
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Art is when we do work that matters in a creative way, in a way that touches (people) and changes them for the better.
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Surprise and differentiation have far more impact than noise does.
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