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When kids grow up wanting to be you, you matter.

Seth Godin

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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Wanting
Greatness
Grow
Grows
Kids
Matter

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The only purpose of customer service is to change feelings.
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If you want to dig a big hole, you need to stay in one place.
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The job isn't to catch up to the status quo the job is to invent the status quo.
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For most modern marketers, quantity isn't the point. What matters is to matter. Lives changed. Work that made an actual difference. Connection.
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Playing safe is very risky.
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The conversation is happening about your brand whether you're a part of it or not.
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The only thing worse than starting something and failing... is not starting something.
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Just as we don't spend a lot of time worrying about how all those poets out there are going to monetize their poetry, the same is true for most bloggers.
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If you can't be remarkable, perhaps you should consider doing nothing until you can.
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Good marketers measure.
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Fear is the workout we give ourselves imagining what will happen if things don't work out. . . . Worry is our effort to imagine every possible way to avoid the outcome that is causing us fear, and failing that, to survive the thing that we fear if it comes to fruition.
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Don’t be different just to be different. Be different to be better.
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The combination of fear and ignorance (two sides of the same coin) can be paralyzing.
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There's a huge difference between being a replaceable cog on the assembly line and being the one who is missed, the one with a unique contribution, the one who made a difference.
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Our best work can't possibly appeal to the average masses, only our average work can. Finding the humility to happily walk away from those that don't get it unlocks our ability to do great work.
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A well-defined backup plan is sabotage waiting to happen. Why push through the dip, why take the risk, why blow it all when there's the comfortable alternative instead? The people who break through usually have nothing to lose, and they almost never have a backup plan.
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If you can raise money, you're never going to have trouble getting a job.
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Treat different people differently. Anything else is a compromise.
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No organization ever created an innovation. People innovate, not companies.
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Change is not a threat, it's an opportunity. Survival is not the goal, transformative success is.
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