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If you want to dig a big hole, you need to stay in one place.

Seth Godin

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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Needs
Hole
Holes
Stay
Bigs
Place
Change
Need

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believe that giving up is the same thing as being realistic.
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Practice works because practice gives us a chance to relax enough to make smart choices.
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Quit or be exceptional. Average is for losers.
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Networking that matters is helping people achieve their goals.
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You don't become indispensable merely because you are different. But the only way to become indispensable is to be different. That's because if you're the same, so are plenty of other people.
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For most modern marketers, quantity isn't the point. What matters is to matter. Lives changed. Work that made an actual difference. Connection.
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Good marketers tell a story.
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Finding new ways, more clever ways to interrupt people doesn't work.
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We know what you want to accomplish... The real question is, 'what are you willing to push through the dip for?' What are you willing to stand up for, bleed for, commit to and generally be unreasonable about? Because that's what's going to actually get done.
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Or, if I take that same auditorium and I make it much bigger and put more space between seats, it'll be quieter because it's much harder when you're not in physical contact with people to spread a virus from person-to-person, right? There are all sorts of patterns that we see in epidemiology that help us understand why something spreads.
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Measurement is fabulous. Unless you're busy measuring what's easy to measure as opposed to what's important
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Your art is the act of taking personal responsibility, challenging the status quo, and changing people.
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Many people believe that great designers get great clients. It's the other way around.
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An organization filled with honest, motivated, connected, eager, learning, experimenting, ethical and driven people will always defeat the one that merely has talent. Every time.
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Courage doesn't always involve physical heroism in the face of death. It doesn't always require giant leaps worthy of celebration. Sometimes, courage is the willingness to speak the truth about what you see and to own what you say.
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Leadership is the art of giving people a platform for spreading ideas that work.
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Evolution is the most popular way we have for dealing with change.
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In a race, sooner or later there's a moment that separates the winner from those who don't win. That instant is your chance, the moment you've been waiting for.
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Cheap is the last refuge of a product developer or marketer who is out of great ideas.
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The art, the new, the ability to connect the dots and to make an impact - sooner or later, that can only come from one who creates, not from a teacher and not from a book.
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