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Don't try to be the 'next'. Instead, try to be the other, the changer, the new.

Seth Godin

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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Trying
Changer
Instead
Business
Next

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Leadership is the art of giving people a platform for spreading ideas that work.
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As our society gets more complex and our people get more complacent, the role of the jester is more vital than ever before. Please stop sitting around. We need you to make a ruckus.
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Someone can always do your job a little better or faster or cheaper than you can.
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What you do for a living is not be creative, what you do for a living is ship.
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Mostly, the best way to be the next Mark Zuckerberg is to make difficult choices.
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You get to keep making art as long as you are willing to make the choices that let you make your art.
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If you are afraid to write or edit or assemble or disassemble, you are merely a spectator. And you are trapped, trapped by the instructions of those you've chosen to follow. Twenty people in the field and eighty thousand in the stands. The spectators are the ones who paid to watch, but it's the player on the field who are truly alive.
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Marketing is the way your people answer the phone, the typesetting on your bills and your return policy.
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If there's time for an emergency, why isn't there time for brilliance, generosity or learning?
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One way to think about running a successful business is to figure out what the least you can do is, and do that.
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Remarkable visions and genuine insight are always met with resistance. And when you start to make progress, your efforts are met with even more resistance. Products, services, career paths... whatever it is, the forces for mediocrity will align to stop you, forgiving no errors and never backing down until it's over
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Art is what we're doing when we do our best work.
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Own your dreams. There is no better way to make them happen.
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In a digital world, the gift I give you almost always benefits me more than it costs.
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Not changing your strategy merely because you're used to the one you have now is a lousy strategy.
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Making an average pitch to average people, or having an average gala for average people isn't going to scale anymore. You've got to find the people who care. Those people are worth all of your time.
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Without people pushing against your quest to do something worth talking about, it's unlikely to be worth the journey. Persist.
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Soon is not as good as now.
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Art is the act of doing work that matters while dancing with the voice in your head that screams for you to stop.
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Shame must be accepted to be effective.
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