Quote

Organizations that destroy the status quo win. Whatever the status quo is, changing it gives you the opportunity to be remarkable.

Seth Godin

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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Whatever
Remarkable
Opportunity
Marketing
Giving
Destroy
Changing
Organization
Motivational
Gives
Organizations
Winning
Status

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If it were any other way, it would be easy. And if it were any other way, everyone would do it and your work would ultimately be devalued. The yin and yang are clear: without people pushing against your quest to do something worth talking about, it's unlikely it would be worth the journey. Persist.
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You cannot buy your way to share of voice today you cannot buy attention anymore.
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The first step to getting good is admitting that you aren't (yet).
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Before you promise to change the world, it makes sense to do the hard work of changing your neighborhood.
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You don't have to settle. It's a choice you get to make every day.
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Many people believe that great designers get great clients. It's the other way around.
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When the room brightens when you walk in, you matter.
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Be personal. Be relevant. Be specific.
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The best marketing strategy is to destroy your industry before your competition does.
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Permission marketing turns strangers into friends and friends into loyal customers. It's not just about entertainment - it's about education. Permission marketing is curriculum marketing.
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The problem with holding a grudge is that your hands are then too full to hold onto anything else. It might be the competition or a technology or the lousy things that someone did a decade ago. None of it is going to get better as a result of revisiting the grudge.
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What I learned: Shun nonbelievers. Ignore critics. Do your best for people who want to dance with you.
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Every voice doesn't matter--only the voices that move your idea forward, that make it better, that make you better, that make it more likely you will ship work that benefits your tribe.
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You get to keep making art as long as you are willing to make the choices that let you make your art.
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Dreams are difficult to build and easy to destroy.
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You can listen to what people say, sure. But you will be far more effective if you listen to what people do.
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By the time there is a case study about your industry, you are already too late.
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Playing safe is very risky.
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Your art is the act of taking personal responsibility, challenging the status quo, and changing people.
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The first rule of doing work that matters: Go to work on a regular basis.
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