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Not only are bloggers suckers for the remarkable, so are the people who read blogs.

Seth Godin

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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Sucker
Remarkable
Marketing
Read
People
Suckers

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Be personal. Be relevant. Be specific.
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Set up a life you don't need to escape from.
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No one is as smart as all of us.
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A big part of doing your work is defending your time and your attention so you can do your work.
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Many Things That Are True Are True Because You Believe Them.
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Studying entrepreneurshi p without doing it... is like studying the appreciation of music without listening to it.
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Saying no to loud people gives you the resources to say yes to important opportunities.
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Here's the truth you have to wrestle with: the reason that art (writing, engaging, leading, all of it) is valuable is precisely why I can't tell you how to do it. If there were a map, there'd be no art, because art is the act of navigating without a map. Don't you hate that? I love that there's no map.
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Go for the edges. Challenge yourself and your team to describe what those edges are, and then test which edge is most likely to deliver the marketing results you seek.
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Human beings, thanks to culture and genetics, are inclined to be pessimistic, fearful, skeptical and believers in conspiracy theories. We also don't like change.
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Your best customers are worth far more than your average customers.
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If it's work, we try to figure out how to do less, If it's art, we try to figure out how to do more
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If you hear my idea and dont believe it , thats not your fault its mine.
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If you want to get in shape, go to the # gym every single day, change your clothes and take a shower. If you can do that every single day for a month, pretty soon you'll start doing something while you're there.
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There's no shortage of great ideas. There's a shortage of execution.
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Build it, and they will come only works in the movies. Social Media is a build it, nurture it, engage them, and they may come and stay.
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Everyone will think it's stupid! Everyone says it's impossible. Guess what? Everyone works in the balloon factory and everyone is wrong.
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Making promises and keeping them is a great way to build a brand.
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Leadership is a choice. It's the choice not to do nothing.
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I wonder if real art comes when you build the thing that they don't have a prize for yet.
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