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You market when you hire and when you fire. You market when you call tech support, and you market every time you send a memo.

Seth Godin

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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Every
Tech
Time
Hire
Marketing
Send
Market
Fire
Support
Memo
Call
Memos

More quotes by Seth Godin

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If we live in a world where information drives what we do, the information we get becomes the most important thing. The person who chooses that information has power.
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It's not an accident that successful people read more books.
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Art is the work of a human, an individual seeking to make a statement, to cause a reaction, to connect. Art is something new, every time, and art might not work, precisely because it's new, because it's human and because it seeks to connect.
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Don't create for the masses. Create for the people who are your kind of weird.
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Figure out the people part and the technology gets a whole lot simpler.
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Soon is not as good as now.
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Treat different people differently. Anything else is a compromise.
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You want it to be hard. If it's hard, then that means others can't do it easily and you can charge for that value.
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Initiative is the privilege of picking yourself.
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Developing expertise or assets that are not easily copied is essential otherwise you're just a middleman.
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The enemy of creativity is fear.
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Take the long way. Do the hard work, consistently and with generosity and transparency. And then you won't waste time doing it over.
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No organization ever created an innovation. People innovate, not companies.
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What are you working on? If someone asks you that, are you excited to tell them the answer? If you're not, you're wasting away.
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School is at its best when it gives students the expectation that they will not only dream big, but dream dreams that they can work on every day until they accomplish them-not because they were chosen by a black-box process, but because they worked hard enough to reach them.
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Self sufficiency appears to be a worthy goal, but it's now impossible if you want to actually get anything done. All our productivity, leverage and insight comes from being part of a community, not apart from it. The goal, I think, is to figure out how to become more dependent, not less.
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The way to get unstuck is to start down the wrong path, right now.
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Will you succeed because you are more well-rounded than others? Because you fit in better than everyone else? Bloody unlikely. We succeed when we are trusted to be the best at what we do.
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The weird set an example for the rest of us. They raise the bar. They show us through their actions that in fact we're wired to do the new, not to comply with someone a thousand miles away.
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Transferring your passion to your job is far easier than finding a job that happens to match your passion.
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