Quote

Competition validates you. It creates a category. It permits the sale to be this or that, not yes or no.

Seth Godin

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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Validates
Permits
Sale
Category
Categories
Permit
Creates
Competition

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Confusion sets in when you're not sure if your product or service is bought or sold, or worse, if you are a salesperson just waiting for people to buy.
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No one is as smart as all of us.
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The key to success is to find a way to stand out--to be the purple cow in a field of monochrome Holsteins.
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Popular is not the same important, or often, not the same as good.
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Think big. Start small.
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Marketing yourself to a new person often involves being charismatic, clever and quick-but most jobs and most relationships are about being consistent, persistent and brave.
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Loving what you do is almost as important as doing what you love, especially if you need to make a living at it.
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An organization filled with honest, motivated, connected, eager, learning, experimenting, ethical and driven people will always defeat the one that merely has talent. Every time.
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It always feels too soon to leap. But you have to. Because that's the moment between you and remarkable.
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Great projects, like great careers and relationships that last, are gardens. They are tended, they shift, they grow. They endure over time, gaining a personality and reflecting their environment. When something dies or fades away, we prune, replant and grow again.
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Genius is the act of solving a problem in a way no one has solved it before.
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Marketing is the art of seeing (and then creating) what might be interesting to more than our friends
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The good news is that more than ever, value accrues to those that show up, those that make a difference, those that do work that matters.
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Now, before sliced bread was invented in the 1910s I wonder what they said? Like the greatest invention since the telegraph or something. But... the thing about the invention of sliced bread is this - that for the first 15 years after sliced bread was available no one bought it no one knew about it it was a complete and total failure.
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Art is the act of doing work that matters while dancing with the voice in your head that screams for you to stop.
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Don't fix me Love me for what's broken.
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The only purpose of customer service is to change feelings.
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Cheap is the last refuge of a product developer or marketer who is out of great ideas.
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One option is to struggle to be heard whenever you're in the room... Another is to be the sort of person who is missed when you're not. The first involves making noise. The second involves making a difference.
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What I learned: Shun nonbelievers. Ignore critics. Do your best for people who want to dance with you.
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