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The key to getting a reputation for being brilliant is actually being brilliant, not just acting like you are.

Seth Godin

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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Actually
Like
Reputation
Brilliant
Keys
Getting
Acting

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Organizations that destroy the status quo win. Whatever the status quo is, changing it gives you the opportunity to be remarkable.
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If you speak up online and your ideas have currency, people are going to show up and want to connect with you. What we need more of are people with the guts and emotional labour to do this. The greatest shortage in today's society is an instinct to produce.
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The digital asset that matters is trust. Awareness first, then interaction, and maybe a habit, but all three mean nothing if they don't lead to permission and trust. The privilege of connection. Everything else is slippery.
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Many Things That Are True Are True Because You Believe Them.
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Habits are where our lives and careers and bodies are made.
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Content marketing is the only marketing left
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Don't have any meetings about your web strategy. Just do stuff. First you have to fail, then you can improve.
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The instinct to produce great work doesn't require a fancy notebook.
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So sure, start with a slogan. But don't bother wasting any time on it if you're merely going for catchy. Aim for true instead.
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The mirror we hold up to the person next to us is one of the most important pictures she will ever see.
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The question isn’t whether or not you should wait to be picked, the question is whether you care enough to pick yourself.
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Good marketers tell a story.
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When you can swim, who cares how deep the water is?
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If you're in the idea business, it doesn't matter where you're from. It matters if we care about the change you're making.
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Own your dreams. There is no better way to make them happen.
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Competence is no longer a scarce commodity.
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If the game is designed for you to lose, don't play that game. Play a different one.
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Instead of working so hard to prove the skeptics wrong, it makes a lot more sense to delight the true believers. They deserve it, after all, and they're the ones that are going to spread the word for you.
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And it doesn't matter to me whether you're running a coffee shop or you're an intellectual or you're in business or flying hot air balloons. People who can spread ideas, regardless of what those ideas are, win. But consumers, they got way more choices than they used to and way less time.
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The best creative solutions don't come from finding good answers to the questions that are presented... They come from inventing new questions!
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