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The best time to start promoting your book is three years before it comes out. Three years to build a reputation, build a permission asset, build a blog, build a following, build credibility and build the connections you'll need later.
Seth Godin
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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
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Mount Vernon
New York
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Years
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More quotes by Seth Godin
It's much easier to spend a lot of time making your microphone louder than it is working on making your message more compelling.
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Great leaders create movements by empowering the tribe to communicate. They establish the foundation for people to make connections, as opposed to commanding people to follow them.
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If you could do tomorrow over again, would you?
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You don't have to settle. It's a choice you get to make every day.
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Being aware of your fear is smart. Overcoming it is the mark of a successful person.
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Mostly, the best way to be the next Mark Zuckerberg is to make difficult choices.
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You can listen to what people say, sure. But you will be far more effective if you listen to what people do.
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It's rare to find a consistently creative or insightful person who is also an angry person. They can't occupy the same space, and if your anger moves in, generosity and creativity often move out. It's difficult to use revenge or animus to fuel great work.
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Here's the thing: The book that will most change your life is the book you write.
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... outsiders are way more likely to approach your organization with fabulous projects if they think they're likely to both get a good reception and succeed when they get to market.
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Doing justice to the work is your task, not setting a world record.
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If you can influence the outcome, do the work. If you can't influence the outcome, ignore the possibility. It's merely a distraction.
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What tribes are, is a very simple concept that goes back 50 million years. It's about leading and connecting people and ideas. And it's something that people have wanted forever.
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Entertainment has seduced us into believing that we have a chance to live the life they live in the movies. Even the people in the movies don't live that life. It doesn't take 135 minutes to make a life, it takes almost a century. Everything doesn't depend on what happens in the next ninety seconds. Ever.
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The only path to amazing runs directly through not-yet-amazing . But not-yet-amazing is a great place to start, because that's where you are. For now.
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Developing expertise or assets that are not easily copied is essential otherwise you're just a middleman.
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Many people are starting to realize that they work a lot and that working on stuff they believe in (and making things happen) is much more satisfying then just getting a paycheck and waiting to get fired (or die).
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People talking about you is far more effective than talking about yourself.
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Marketing is no longer about the stuff that you male, but about the stories you tell.
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The answer to the question where do good ideas come from is always the same, the come from bad ideas. If you come up with 20 bad ideas you get one good one.
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