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The best time to start promoting your book is three years before it comes out. Three years to build a reputation, build a permission asset, build a blog, build a following, build credibility and build the connections you'll need later.
Seth Godin
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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Years
Start
Promoting
Time
Comes
Permission
Three
Assets
Best
Reputation
Book
Connections
Need
Following
Blog
Needs
Later
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Writing
Build
Credibility
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