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In a digital world, the gift I give you almost always benefits me more than it costs.

Seth Godin

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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Always
Costs
World
Digital
Gift
Benefits
Cost
Almost
Give
Giving

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Which are you?...competen t, inspiring, passionate, obsessed, provocative, impatient, hungry, driven, adoring, inspired, an artist, a genius, someone who cares...? With all these remarkable, powerful, important options available to each of us, why do so many of us default to competent?
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No organization ever created an innovation. People innovate, not companies.
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Doing justice to the work is your task, not setting a world record.
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There's no map for being an artist.
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Will you succeed because you are more well-rounded than others? Because you fit in better than everyone else? Bloody unlikely. We succeed when we are trusted to be the best at what we do.
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At the heart of art is learning to see
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I do not think you can get rid of the fear... but you can dance with it.
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By all means, fire the customers who aren't worth the time and the trouble. But understand that the moment you insist the customer is wrong, you've just started the firing process.
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I learned that a long walk and calm conversation are an incredible combination if you want to build a bridge.
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You gain converts by winning at something the existing provider didn't think was so important.
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Good marketers tell a story.
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The enemy of creativity is fear.
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Perhaps marketing is about to transition to a new kind of profession, one that requires insight, dedication and smarts.
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Human beings, thanks to culture and genetics, are inclined to be pessimistic, fearful, skeptical and believers in conspiracy theories. We also don't like change.
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Fear is the workout we give ourselves imagining what will happen if things don't work out. . . . Worry is our effort to imagine every possible way to avoid the outcome that is causing us fear, and failing that, to survive the thing that we fear if it comes to fruition.
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Don't fix me Love me for what's broken.
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If you do a job where someone tells you exactly what to do, they will find someone cheaper than you to do it. And yet our schools are churning out kids who are stuck looking for jobs where the boss tells them exactly what to do.
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You can game the social media in the short run, but not for long.
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Not changing your strategy merely because you're used to the one you have now is a lousy strategy.
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