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If you're not willing to get your 'worst one ever' out of the way, how will you possibly do better than that?
Seth Godin
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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Way
Possibly
Willing
Worst
Better
Ever
More quotes by Seth Godin
The essence of marketing today is to tell a story to people who want to hear it, in a way that resonates with them so they are likely to either respond or connect to you, or tell their friends.
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As the amount of inputs go up, as the number of people and ideas that clamor for attention continue to increase, we do what people always do: we rely on the familiar, the trusted and the personal. The incredible surplus of digital data means that human actions, generosity and sacrifice are more important than they ever were before.
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It's possible that your next frontier isn't to get more efficient, it's to get more brave.
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Low price is a great way to sell a commodity. That's not marketing though, that's efficiency.
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The time to look for a new job is when you don't need one. The time to switch jobs is before it feels comfortable.
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Before you tell yourself you have no right to invent this or improve that, remind yourself that the person before you had no right either, but did it anyway.
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If it scares you, it might be a good thing to try.
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There's no shortage of great ideas. There's a shortage of execution.
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My blogging life is basically goalless. I like the zen nature of that, and paradoxically, it improves results.
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If you can't be remarkable, perhaps you should consider doing nothing until you can.
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No, the only way to know what people think is to watch what they do, not what they say. Do they come back for more? Do you cause them to change their behavior? Can you make them smile?
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Think big. Start small.
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The best marketing strategy is to destroy your industry before your competition does.
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Busy does not equal important. Measured doesn't mean mattered.
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Saying 'no' or even 'stop' is the hallmark of the professional you want on your team.
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Good marketers measure.
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Gifts are not favors. If you expect something in return, it's not a gift.
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Emotional labor is available to all of us, but it is rarely exploited as a competitive advantage.
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If you want customers to hear about you, make something worth talking about.
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I wonder if real art comes when you build the thing that they don't have a prize for yet.
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