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If you measure it, it will improve.

Seth Godin

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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Improve
Measure

More quotes by Seth Godin

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Seek out habits that help you overcome fear or inertia. Destroy those that do the opposite.
Seth Godin
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Everyone is not your customer.
Seth Godin
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Making an average pitch to average people, or having an average gala for average people isn't going to scale anymore. You've got to find the people who care. Those people are worth all of your time.
Seth Godin
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You have brilliance in you, your contribution is valuable, and the art you create is precious. Only you can do, and you must.
Seth Godin
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Perfect can't possibly be the goal, we're left with generous, important and human instead.
Seth Godin
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Somewhere in the world, someone is doing something that you decided couldn't be done.
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We know what you want to accomplish... The real question is, 'what are you willing to push through the dip for?' What are you willing to stand up for, bleed for, commit to and generally be unreasonable about? Because that's what's going to actually get done.
Seth Godin
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Emotional labor is available to all of us, but it is rarely exploited as a competitive advantage.
Seth Godin
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Conversations among the members of your marketplace happen whether you like it or not. Good marketing encourages the right sort of conversations.
Seth Godin
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Organizations grow when they persuade a tiny cadre to be passionate, not when they touch millions with a mediocre message
Seth Godin
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Good marketers measure.
Seth Godin
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Two elements of successful leadership: a willingness to be wrong and an eagerness to admit it.
Seth Godin
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Nothing about becoming indispensable is easy. If it's easy, it's already been done and it's no longer valuable.
Seth Godin
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The application process changes the list of who applies. Your applicants reflect your methods.
Seth Godin
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Fear for a linchpin is a clue that you're getting close to doing something important.
Seth Godin
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The best marketing strategy is to destroy your industry before your competition does.
Seth Godin
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There's no map for being an artist.
Seth Godin
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It's rare to find a consistently creative or insightful person who is also an angry person. They can't occupy the same space, and if your anger moves in, generosity and creativity often move out. It's difficult to use revenge or animus to fuel great work.
Seth Godin
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Once you free yourself from the need for perfect acceptance, it's a lot easier to launch work that matters.
Seth Godin
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Gifts are not favors. If you expect something in return, it's not a gift.
Seth Godin