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Finding new ways, more clever ways to interrupt people doesn't work.

Seth Godin

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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Clever
Findings
Finding
Ways
Doesn
Work
Interrupt
Way
Marketers
People
Marketing

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Catering to the passionate is exactly what you should do.
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No organization ever created an innovation. People innovate, not companies.
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If you hear my idea and dont believe it , thats not your fault its mine.
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We know what you want to accomplish... The real question is, 'what are you willing to push through the dip for?' What are you willing to stand up for, bleed for, commit to and generally be unreasonable about? Because that's what's going to actually get done.
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My blogging life is basically goalless. I like the zen nature of that, and paradoxically, it improves results.
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What evidence would you need to see to change your mind about this?
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Do you know what people want more than anything? They want to be missed. They want to be missed the day they don't show up. They want to be missed when they're gone.
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The problem with holding a grudge is that your hands are then too full to hold onto anything else. It might be the competition or a technology or the lousy things that someone did a decade ago. None of it is going to get better as a result of revisiting the grudge.
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Positive thinking is hard. Worth it, though.
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Dreamers don't have special genes. They find circumstances that amplify their dreams.
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Practice works because practice gives us a chance to relax enough to make smart choices.
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And it doesn't matter to me whether you're running a coffee shop or you're an intellectual or you're in business or flying hot air balloons. People who can spread ideas, regardless of what those ideas are, win. But consumers, they got way more choices than they used to and way less time.
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Mass attention is almost unattainable and it's not clear that you want it.
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Habits are more powerful than fears.
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You gain converts by winning at something the existing provider didn't think was so important.
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If you need to conceal your true nature to get in the door, understand that you'll probably have to conceal your true nature to keep that job.
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Don’t do it because it’s your job, do it because you can.
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Successful people fail often, and, worth noting, learn more from that failure than everyone else.
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The only path to amazing runs directly through not-yet-amazing
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Books work as an art form (and an economic one) because they are primarily the work of an individual.
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