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This notion that it is up to each person to innovation in some way flies in the face of the industrial age, but you know what, the industrial age is over.
Seth Godin
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Seth Godin
Age: 64
Born: 1960
Born: July 10
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Mount Vernon
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More quotes by Seth Godin
The only way to get what you're worth is to stand out, to exert emotional labor, to be seen as indispensable, and to produce interactions that organizations and people care deeply about.
Seth Godin
Entertainment has seduced us into believing that we have a chance to live the life they live in the movies. Even the people in the movies don't live that life. It doesn't take 135 minutes to make a life, it takes almost a century. Everything doesn't depend on what happens in the next ninety seconds. Ever.
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Effort is its own reward if you allow it to be.
Seth Godin
The goal of a marketing interaction isn't to close the sale, any more than the goal of a first date is to get married. No, the opportunity is to move forward, to earn attention and trust and curiosity and conversation.
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Fear is the workout we give ourselves imagining what will happen if things don't work out. . . . Worry is our effort to imagine every possible way to avoid the outcome that is causing us fear, and failing that, to survive the thing that we fear if it comes to fruition.
Seth Godin
It's easy to pretend expertise when there's no data to contradict you.
Seth Godin
The reason it seems that price is all your customers care about is that you haven't given them anything else to care about.
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Leadership is scarce because few people are willing to go through the discomfort required to lead.
Seth Godin
Great leaders create movements by empowering the tribe to communicate. They establish the foundation for people to make connections, as opposed to commanding people to follow them.
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It's almost impossible to have fun playing ping pong with someone who doesn't care, won't try or isn't any good.
Seth Godin
If you want to dig a big hole, you need to stay in one place.
Seth Godin
Most people have been brainwashed into believing that their job is to copyedit the world, not to design it.
Seth Godin
If you hear my idea but don't believe it, that's not your fault it's mine. If you see my new product but don't buy it, that's my failure, not yours. If you attend my presentation and you're bored, that's my fault too.
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Somewhere in the world, someone is doing something that you decided couldn't be done.
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I think creativity is better described as failing repeatedly until you get something right.
Seth Godin
Competence is no longer a scarce commodity.
Seth Godin
I find that I have about six bloggable ideas a day. I also find that writing twice as long a post doesn't increase communication, it usually decreases it. And finally, I found that people get antsy if there are unread posts in their queue.
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The problem with taking offense is that it's really hard to figure out what to do with it after you're done using it. Better to just leave it on the table and walk away. Umbrage untaken quietly disappears.
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Marketing is the art of seeing (and then creating) what might be interesting to more than our friends
Seth Godin
The best experiences and the biggest ideas don't fit into a category. They change it.
Seth Godin