Quote

We have little choice but to move beyond quality and seek remarkable, connected, and new. Remarkable, as you've already figured out, demands initiative.

Seth Godin

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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Already
Demands
Choices
Remarkable
Quality
Connected
Moving
Seek
Business
Demand
Littles
Choice
Little
Beyond
Figured
Move
Initiative

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In our desire to please everyone, it's very easy to end up being invisible or mediocre.
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Treat different people differently. Anything else is a compromise.
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If you want customers to hear about you, make something worth talking about.
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The enemy of creativity is fear.
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No, the only way to know what people think is to watch what they do, not what they say. Do they come back for more? Do you cause them to change their behavior? Can you make them smile?
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I think the most productive thing to do during times of change is to be your best self, not the best version of someone else.
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The person who fails the most wins.
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The goal of a marketing interaction isn't to close the sale, any more than the goal of a first date is to get married. No, the opportunity is to move forward, to earn attention and trust and curiosity and conversation.
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Sometimes, we're so focused on being consistent that we also lower the bar on amazing. After all, the thinking goes, if we can't be amazing all the time, better to reset the expectation to merely good. Which robs us of the ability to (sometimes) be amazing.
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Just as we don't spend a lot of time worrying about how all those poets out there are going to monetize their poetry, the same is true for most bloggers.
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Build it, and they will come only works in the movies. Social Media is a build it, nurture it, engage them, and they may come and stay.
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Be personal. Be relevant. Be specific.
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The only long-term motivation is self motivation. So hire people who are self motivated and get out of their way.
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In a digital world, the gift I give you almost always benefits me more than it costs.
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Before you tell yourself you have no right to invent this or improve that, remind yourself that the person before you had no right either, but did it anyway.
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If you can't sell to 1 in 1000, why market to a million?
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If you hear my idea and dont believe it , thats not your fault its mine.
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