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The job isn't to catch up to the status quo the job is to invent the status quo.

Seth Godin

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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Status
Catch
Jobs
Invent
Positivity

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Evolution is the most popular way we have for dealing with change.
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Don't create for the masses. Create for the people who are your kind of weird.
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Marketing yourself to a new person often involves being charismatic, clever and quick-but most jobs and most relationships are about being consistent, persistent and brave.
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Don’t be different just to be different. Be different to be better.
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Competence is no longer scarce.
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What if getting bigger isn't the point? What if you merely got better?
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There are lots of good reasons to abandon a project. Having a little competition is not one of them.
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The good news is that more than ever, value accrues to those that show up, those that make a difference, those that do work that matters.
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Our best work can't possibly appeal to the average masses, only our average work can. Finding the humility to happily walk away from those that don't get it unlocks our ability to do great work.
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I don't think we have any choice. I think we have an obligation to change the rules, to raise the bar, to play a different game, and to play it better than anyone has any right to believe is possible.
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It takes three years to be an overnight success, sometimes more.
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Art is the act of doing work that matters while dancing with the voice in your head that screams for you to stop.
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If you've got the platform and the ability to make a difference, then this goes beyond 'should' and reaches the level of 'must.' You must make a difference or you squander the opportunity. Wasting the opportunity both degrades your own ability to contribute and, more urgently, takes something away from the rest of us.
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One way to think about running a successful business is to figure out what the least you can do is, and do that.
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Fear for a linchpin is a clue that you're getting close to doing something important.
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Practice works because practice gives us a chance to relax enough to make smart choices.
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When the room brightens when you walk in, you matter.
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If you do a job where someone tells you exactly what to do, they will find someone cheaper than you to do it. And yet our schools are churning out kids who are stuck looking for jobs where the boss tells them exactly what to do.
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Competition and the market are like water, they go where they want
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The key to getting a reputation for being brilliant is actually being brilliant, not just acting like you are.
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