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The job isn't to catch up to the status quo the job is to invent the status quo.
Seth Godin
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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
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Invent
Positivity
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Catch
More quotes by Seth Godin
Lack of resources (payroll), time and competing priorities are why so many nonprofits haven't done well. It's that simple.
Seth Godin
Low price is a great way to sell a commodity. That's not marketing though, that's efficiency.
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Or, if I take that same auditorium and I make it much bigger and put more space between seats, it'll be quieter because it's much harder when you're not in physical contact with people to spread a virus from person-to-person, right? There are all sorts of patterns that we see in epidemiology that help us understand why something spreads.
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Successful people fail often, and, worth noting, learn more from that failure than everyone else.
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If there's time for an emergency, why isn't there time for brilliance, generosity or learning?
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One key to moving forward is knowing what to leave behind.
Seth Godin
Most people are searching for a path to success that is both easy and certain. Most paths are neither.
Seth Godin
... outsiders are way more likely to approach your organization with fabulous projects if they think they're likely to both get a good reception and succeed when they get to market.
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When you can swim, who cares how deep the water is?
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Here's the truth you have to wrestle with: the reason that art (writing, engaging, leading, all of it) is valuable is precisely why I can't tell you how to do it. If there were a map, there'd be no art, because art is the act of navigating without a map. Don't you hate that? I love that there's no map.
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Quality is not an absolute measure. It doesn't mean 'deluxeness' or 'perfection'. It means keeping the promise the customer wants you to make.
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You can listen to what people say, sure. But you will be far more effective if you listen to what people do.
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Acknowledge to yourself that the factory job is dead. Having a factory job is not a natural state. It wasn't at the heart of being human until very recently. We've been culturally brainwashed.
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Real change comes from finding and embracing and connecting and amplifying those that are inclined to like you and believe in you. Ideas spread from person to person, not so much from you to them. So find your biggest fans and give them a story to tell.
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If you want to get in shape, go to the # gym every single day, change your clothes and take a shower. If you can do that every single day for a month, pretty soon you'll start doing something while you're there.
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Basically you create your experience through your beliefs about yourself and the nature of reality. Another way to understand this is to realize that you create your experiences through your expectations.
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What if getting bigger isn't the point? What if you merely got better?
Seth Godin
Perhaps marketing is about to transition to a new kind of profession, one that requires insight, dedication and smarts.
Seth Godin
Where do you go to get permission to make a dent in the Universe ? If you think there's a chance you can make a dent, go !
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Figure out the people part and the technology gets a whole lot simpler.
Seth Godin