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Saying no to loud people gives you the resources to say yes to important opportunities.

Seth Godin

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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Choices
Opportunity
Businessman
Business
Entrepreneur
Giving
Loud
Important
Opportunities
People
Resources
Gives
Saying

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Somewhere in the world, someone is doing something that you decided couldn't be done.
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Please stop waiting for a map. We reward those who draw maps, not those who follow them.
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Without people pushing against your quest to do something worth talking about, it's unlikely to be worth the journey. Persist.
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Marketing is the way your people answer the phone, the typesetting on your bills and your return policy.
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Perfect can't possibly be the goal, we're left with generous, important and human instead.
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The problem with holding a grudge is that your hands are then too full to hold onto anything else. It might be the competition or a technology or the lousy things that someone did a decade ago. None of it is going to get better as a result of revisiting the grudge.
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Debt creates stress, stress creates behaviors that don't lead to happiness.
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If you can't be remarkable, perhaps you should consider doing nothing until you can.
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Don't create for the masses. Create for the people who are your kind of weird.
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Real change comes from finding and embracing and connecting and amplifying those that are inclined to like you and believe in you. Ideas spread from person to person, not so much from you to them. So find your biggest fans and give them a story to tell.
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Every great company, brand, career has been built in exactly the same way: bit by bit, step by step, little by little.
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I define anxiety as experiencing failure in advance.
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A brilliant author or businesswoman or senator or software engineer is brilliant only in tiny bursts. The rest of the time, they’re doing work that most any trained person could do.
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The best time to start promoting your book is three years before it comes out. Three years to build a reputation, build a permission asset, build a blog, build a following, build credibility and build the connections you'll need later.
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So sure, start with a slogan. But don't bother wasting any time on it if you're merely going for catchy. Aim for true instead.
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As long as you want to please everyone, you won't please anyone.
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The way you feel about giving money to good causes has a lot to do with the way you feel about money.
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Popular is not the same important, or often, not the same as good.
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Conversations among the members of your marketplace happen whether you like it or not. Good marketing encourages the right sort of conversations.
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