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A brilliant author or businesswoman or senator or software engineer is brilliant only in tiny bursts. The rest of the time, they’re doing work that most any trained person could do.

Seth Godin

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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Person
Engineers
Work
Trained
Time
Software
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Brilliant
Bursts
Tiny
Engineer
Rest
Senator
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Senators

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Nothing about becoming indispensable is easy. If it's easy, it's already been done and it's no longer valuable.
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Marketing isn't done by computers, it's done by people. And people who sense opportunity and have the confidence to be remarkable will always defeat defensive actions by people who have given up.
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Leadership is scarce because few people are willing to go through the discomfort required to lead.
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You market when you hire and when you fire. You market when you call tech support, and you market every time you send a memo.
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One way to think about running a successful business is to figure out what the least you can do is, and do that.
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Books work as an art form (and an economic one) because they are primarily the work of an individual.
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Making an average pitch to average people, or having an average gala for average people isn't going to scale anymore. You've got to find the people who care. Those people are worth all of your time.
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Human nature is to need a map. If you’re brave enough to draw one, people will follow.
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Art is what we're doing when we do our best work.
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There's no shortage of great ideas. There's a shortage of execution.
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No one can be responsible for where or how we each begin. No one has the freedom to do anything or everything, and all choices bring consequences. What we choose to do next, though, how to spend our resources or attention or effort, this is what defines us.
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Initiative is the privilege of picking yourself.
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You don't have to settle. It's a choice you get to make every day.
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We are too focused on avoiding criticism and not enough on making a difference.
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A business owner is the boss, but it's a job, a place that is stable and profitable. An entrepreneur is an artist of sorts, throwing his/herself into impossible situations and seeking out problems that require heart and guts to solve. Both are fine, but choose.
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Trust is precious and easily wasted, and guessing is a lousy foundation for future progress.
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My blogging life is basically goalless. I like the zen nature of that, and paradoxically, it improves results.
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The danger of the Web is that you can go from idea to public announcement in under ten minutes.
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As long as you want to please everyone, you won't please anyone.
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When you think about Uber and Airbnb and the other companies that are turning things upside down, Uber isn't big 'cause they ran a lot of ads. They're big because someone took out their iPhone and said to their friend, watch this, and pressed a button and a car pulled up.
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