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Permission marketing turns strangers into friends and friends into loyal customers. It's not just about entertainment - it's about education. Permission marketing is curriculum marketing.

Seth Godin

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Seth Godin
Age: 64
Born: 1960
Born: July 10
Author
Blogger
Computer Scientist
Economist
Entrepreneur
Writer
Mount Vernon
New York
Turns
Loyal
Marketing
Educational
Stranger
Customers
Entertainment
Curriculum
Education
Strangers
Friends
Permission

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The combination of fear and ignorance (two sides of the same coin) can be paralyzing.
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The reason you might choose to embrace the artist within you now is that this is the path to (cue the ironic music) security.
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Be bold, make mistakes, learn a lesson, and fix what doesn't work.
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Lack of resources (payroll), time and competing priorities are why so many nonprofits haven't done well. It's that simple.
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If you need to conceal your true nature to get in the door, understand that you'll probably have to conceal your true nature to keep that job.
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The only path to amazing runs directly through not-yet-amazing . But not-yet-amazing is a great place to start, because that's where you are. For now.
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The best experiences and the biggest ideas don't fit into a category. They change it.
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A tribe is a group of people connected to one another, connected to a leader, and connected to an idea. For millions of years, human beings have been part of one tribe or another. A group needs only two things to be a tribe: a shared interest and a way to communicate.
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No one can force you to stand up, speak up and make a difference. But if you back off and play along, please understand that whatever happens happened, at least in part, because you acquiesced.
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The only way to get what you're worth is to stand out, to exert emotional labor, to be seen as indispensable, and to produce interactions that organizations and people care deeply about.
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Laptop computers dramatically increased the time people spend doing work. (The internet dramatically decreased it, so we're even).
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If you can't be remarkable, perhaps you should consider doing nothing until you can.
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The world is begging for you to lead.
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As the amount of inputs go up, as the number of people and ideas that clamor for attention continue to increase, we do what people always do: we rely on the familiar, the trusted and the personal. The incredible surplus of digital data means that human actions, generosity and sacrifice are more important than they ever were before.
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Change is not a threat, it's an opportunity. Survival is not the goal, transformative success is.
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Busy does not equal important. Measured doesn't mean mattered.
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Without people pushing against your quest to do something worth talking about, it's unlikely to be worth the journey. Persist.
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Art is the act of doing work that matters while dancing with the voice in your head that screams for you to stop.
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