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You need a team that's going to care about this thing as much as you do.
Scott Heiferman
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Scott Heiferman
Age: 52
Born: 1972
Born: January 1
Business Executive
Homewood
Illinois
Needs
Thing
Going
Much
Team
Inspirational
Care
Need
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Something worth doing might take a while, so really flesh out the potential of the business and be honest about whether it's worth doing. If it's not a $100 million company in five years, maybe it'll take 10 or 15 years. If you're doing something that has a universal, timeless need, then you need to think of the company in a timeless way.
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