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Small teams move faster than big teams.
Scott D. Anthony
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Scott D. Anthony
Age: 49
Born: 1975
Born: February 22
Small
Bigs
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Team
More quotes by Scott D. Anthony
So many people tell me that they aren't creative or they aren't innovative, and it's just not true.
Scott D. Anthony
I have a fear right now that what I call the advertising-narcissism complex is sucking up way too much top talent.
Scott D. Anthony
Companies get into grooves and they keep sharpening what they are doing, when in fact what they really need to do sometimes is to stop and do something completely differently.
Scott D. Anthony
Have a core concept, but wrap it in a full business model.
Scott D. Anthony
Now, I worry a bit about the TEDification of the world where style trumps substance, so hopefully you have a good blend of both!
Scott D. Anthony
Make sure that you take the time to think about how other companies might respond to your idea, both those companies already in the market you plan to target as well as others that might imagine targeting that market.
Scott D. Anthony
Of course, it is worth it to take the time to think carefully through your assumptions, and ensure you at least have hypotheses around how you will create value. But use the analysis as a way to focus attention on the most critical assumptions, rather than spend a ton of time massaging the numbers.
Scott D. Anthony
Innovation is doubly hard inside big companies.
Scott D. Anthony
If you are trying to improve the performance of existing operations in known markets, it is an analytical problem where it's just a question of aligning your execution engine in the right way. If it is about creating something new and different, you can't derive the right answer analytically.
Scott D. Anthony
If you work on a new product launch, spent time in a new geography, or work to develop a completely new skill, you have no choice but to figure out new ways to solve problems.
Scott D. Anthony
Teams working on disruptive ideas need to be small enough that they can be fed by no more than two pizzas.
Scott D. Anthony
You have to chip away at it and shape it to let the winning idea emerge.
Scott D. Anthony
Good innovators like to solve business crossword puzzles.
Scott D. Anthony
A spreadsheet for an innovative idea reports the mathematical relationship between made up numbers. You can't cash a spreadsheet.
Scott D. Anthony
Almost every disruption starts at the perceived fringes of today's market.
Scott D. Anthony
One of the biggest mistakes large companies make is creating innovation teams that mirror all the functions of the core business. Those teams make no progress because they spent forever updating each other on what they are doing versus really crushing the most critical problems they need to address.
Scott D. Anthony
I find social media as fun and engaging as the next person, but imagine if all the creative talent that was pouring into finding increasingly clever ways for us to broadcast daily banality (and then serve ads based on what is learned) instead focused on some of the UN Millennium goals? The world would be a better place.
Scott D. Anthony
Think about how much it costs to learn more. Sometimes you want to build confidence by knocking off the easy things.
Scott D. Anthony
Successful strategies adhere to a basic pattern.
Scott D. Anthony
In my mind, so-called cultures of innovation really boil down to one word: curiosity.
Scott D. Anthony