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Make sure that you take the time to think about how other companies might respond to your idea, both those companies already in the market you plan to target as well as others that might imagine targeting that market.

Scott D. Anthony

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Scott D. Anthony
Age: 49
Born: 1975
Born: February 22
Thinking
Ideas
Plan
Wells
Plans
Might
Already
Well
Imagine
Targeting
Take
Company
Respond
Make
Sure
Target
Time
Idea
Companies
Think
Others
Market

More quotes by Scott D. Anthony

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The sad truth is as difficult as the first mile can be for entrepreneurs, it is doubly tough inside most large companies as innovators can face some significant headwinds.
Scott D. Anthony
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Have a core concept, but wrap it in a full business model.
Scott D. Anthony
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I have a fear right now that what I call the advertising-narcissism complex is sucking up way too much top talent.
Scott D. Anthony
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It's one of the underappreciated skills required by an innovator - they have to be able to convince lots of people to do things that might not be fully rational (invest in the company, join something that is likely to fail, try a product they've never seen before), and if you can't tell a good story it is just very hard to make that happen.
Scott D. Anthony
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You have to make the decision about whether you want to avoid or you want to overcome the resistance.
Scott D. Anthony
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One of the biggest mistakes large companies make is creating innovation teams that mirror all the functions of the core business. Those teams make no progress because they spent forever updating each other on what they are doing versus really crushing the most critical problems they need to address.
Scott D. Anthony
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The reality is customers lie - not because they want to want to deceive you, but because they don't do a good job of predicting what they will do in the future.
Scott D. Anthony
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Companies get into grooves and they keep sharpening what they are doing, when in fact what they really need to do sometimes is to stop and do something completely differently.
Scott D. Anthony
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A spreadsheet for an innovative idea reports the mathematical relationship between made up numbers. You can't cash a spreadsheet.
Scott D. Anthony
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Any leader has two jobs to do. To do what they are currently doing better and more efficiently (call this strengthening the core), and to do what they are not currently doing but will need to do in the future (call this creating the new).
Scott D. Anthony
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Of course if you are launching a new business you can thinking about revenues, profits, and so on, but metrics such as customer satisfaction or employee retention might be meaningful if you are focusing more internally.
Scott D. Anthony
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There is what Steve Blank calls the stage where you are searching for a scalable business model. Then, there is the stage when you have found that model and need to scale it. In the former stage you have to have a beginner's mind, be in learning mode, and expect to learn things you didn't anticipate.
Scott D. Anthony
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Almost every disruption starts at the perceived fringes of today's market.
Scott D. Anthony
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People who live in more than two countries are more successful innovators.
Scott D. Anthony
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If you are a large company and you want to do something unique, you almost by definition have to tap onto the core business in some way. Otherwise you are going into a naked fight against startups, and that's just a tough place to be.
Scott D. Anthony
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It would be fun too to put some of the great philosophers and political scientists of the past couple centuries into a time machine, have them look at the world today, and see what they think. Imagine Schumpeter, Malthus, Hobbes, Nietzsche, Marx, and more! That would be good fun.
Scott D. Anthony
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Mucken Singh works VERY hard on his brawler's physique!
Scott D. Anthony
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The need to be thoughtful about experiment design is particularly acute within large companies, since some of the behaviors, such as having small teams and tapping into low-cost resources to maximize flexibility, won't come naturally to many people inside huge companies.
Scott D. Anthony
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I think the most important thing to do is to recognize the fundamentally different circumstances of pursuing growth.
Scott D. Anthony
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Now, I worry a bit about the TEDification of the world where style trumps substance, so hopefully you have a good blend of both!
Scott D. Anthony