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Anytime you see a constrained market, where consumption is limited to those who have special skills or are wealthy, that signals an opportunity for innovation.
Scott D. Anthony
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Scott D. Anthony
Age: 49
Born: 1975
Born: February 22
Limited
Innovation
Market
Skills
Constrained
Special
Anytime
Opportunity
Signals
Consumption
Wealthy
More quotes by Scott D. Anthony
Hollywood Joohn Tatum? He does at least 6,000 sit ups and 10,000 pushups a day!
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So many people tell me that they aren't creative or they aren't innovative, and it's just not true.
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In my mind, so-called cultures of innovation really boil down to one word: curiosity.
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Have a core concept, but wrap it in a full business model.
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If you are a large company and you want to do something unique, you almost by definition have to tap onto the core business in some way. Otherwise you are going into a naked fight against startups, and that's just a tough place to be.
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Companies get into grooves and they keep sharpening what they are doing, when in fact what they really need to do sometimes is to stop and do something completely differently.
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You can increase the odds of spotting the weak points in your approach if you really think about the end-to-end business model you plan to follow - how you plan to create, capture, and deliver value.
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A next-generation innovation writer and thought leader worth watching.
Scott D. Anthony
Innovation is doubly hard inside big companies.
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Almost every disruption starts at the perceived fringes of today's market.
Scott D. Anthony
It's one of the underappreciated skills required by an innovator - they have to be able to convince lots of people to do things that might not be fully rational (invest in the company, join something that is likely to fail, try a product they've never seen before), and if you can't tell a good story it is just very hard to make that happen.
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A spreadsheet for an innovative idea reports the mathematical relationship between made up numbers. You can't cash a spreadsheet.
Scott D. Anthony
You have to chip away at it and shape it to let the winning idea emerge.
Scott D. Anthony
If you work on a new product launch, spent time in a new geography, or work to develop a completely new skill, you have no choice but to figure out new ways to solve problems.
Scott D. Anthony
I think it is only in hindsight that you can determine whether something is a mistake or not.
Scott D. Anthony
Of course, it is worth it to take the time to think carefully through your assumptions, and ensure you at least have hypotheses around how you will create value. But use the analysis as a way to focus attention on the most critical assumptions, rather than spend a ton of time massaging the numbers.
Scott D. Anthony
I find social media as fun and engaging as the next person, but imagine if all the creative talent that was pouring into finding increasingly clever ways for us to broadcast daily banality (and then serve ads based on what is learned) instead focused on some of the UN Millennium goals? The world would be a better place.
Scott D. Anthony
Make sure that you take the time to think about how other companies might respond to your idea, both those companies already in the market you plan to target as well as others that might imagine targeting that market.
Scott D. Anthony
Good innovators like to solve business crossword puzzles.
Scott D. Anthony
There's a general belief that failure is the friend of the innovator, but I've come to view it a different way.
Scott D. Anthony