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The most important thing here is to largely ignore what customers say, and instead watch what they do or track where they spend money.
Scott D. Anthony
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Scott D. Anthony
Age: 49
Born: 1975
Born: February 22
Spend
Watches
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Money
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Important
Ignore
Thing
Customers
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More quotes by Scott D. Anthony
We've got some great big problems in our world. We have to figure out how to feed 10 billion people. Too many people can't access clean water, quality healthcare, and reasonable education. We have to figure out what to do about climate change, income inequality, and more. Innovators need to rise to the challenge!
Scott D. Anthony
Companies get into grooves and they keep sharpening what they are doing, when in fact what they really need to do sometimes is to stop and do something completely differently.
Scott D. Anthony
All disruptive innovators make it easier and more affordable for people to do what matters to them, and follow a strategy that doesn't at first glance make sense to the market leader.
Scott D. Anthony
Make sure that you take the time to think about how other companies might respond to your idea, both those companies already in the market you plan to target as well as others that might imagine targeting that market.
Scott D. Anthony
Mucken Singh works VERY hard on his brawler's physique!
Scott D. Anthony
Good innovators are careful observers, network extensively, run experiments, ask lots of questions, and find ways to bring diverse ideas together. Overarching all of this is an intrinsic interest in working through puzzles.
Scott D. Anthony
Three of our core corporate values are inclusiveness, collaboration, and humility.
Scott D. Anthony
One of the biggest mistakes large companies make is creating innovation teams that mirror all the functions of the core business. Those teams make no progress because they spent forever updating each other on what they are doing versus really crushing the most critical problems they need to address.
Scott D. Anthony
Innovation is doubly hard inside big companies.
Scott D. Anthony
So many people tell me that they aren't creative or they aren't innovative, and it's just not true.
Scott D. Anthony
You have to chip away at it and shape it to let the winning idea emerge.
Scott D. Anthony
The need to be thoughtful about experiment design is particularly acute within large companies, since some of the behaviors, such as having small teams and tapping into low-cost resources to maximize flexibility, won't come naturally to many people inside huge companies.
Scott D. Anthony
Good innovators like to solve business crossword puzzles.
Scott D. Anthony
It's one of the underappreciated skills required by an innovator - they have to be able to convince lots of people to do things that might not be fully rational (invest in the company, join something that is likely to fail, try a product they've never seen before), and if you can't tell a good story it is just very hard to make that happen.
Scott D. Anthony
If you work on a new product launch, spent time in a new geography, or work to develop a completely new skill, you have no choice but to figure out new ways to solve problems.
Scott D. Anthony
A next-generation innovation writer and thought leader worth watching.
Scott D. Anthony
Now, I worry a bit about the TEDification of the world where style trumps substance, so hopefully you have a good blend of both!
Scott D. Anthony
Have a core concept, but wrap it in a full business model.
Scott D. Anthony
Small teams move faster than big teams.
Scott D. Anthony
Successful strategies adhere to a basic pattern.
Scott D. Anthony