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Almost every disruption starts at the perceived fringes of today's market.

Scott D. Anthony

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Scott D. Anthony
Age: 49
Born: 1975
Born: February 22
Market
Almost
Today
Every
Fringes
Disruption
Fringe
Perceived
Starts

More quotes by Scott D. Anthony

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I have a fear right now that what I call the advertising-narcissism complex is sucking up way too much top talent.
Scott D. Anthony
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The need to be thoughtful about experiment design is particularly acute within large companies, since some of the behaviors, such as having small teams and tapping into low-cost resources to maximize flexibility, won't come naturally to many people inside huge companies.
Scott D. Anthony
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I think people make innovation much more complicated than it needs to be.
Scott D. Anthony
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People who live in more than two countries are more successful innovators.
Scott D. Anthony
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Of course if you are launching a new business you can thinking about revenues, profits, and so on, but metrics such as customer satisfaction or employee retention might be meaningful if you are focusing more internally.
Scott D. Anthony
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Make sure that you take the time to think about how other companies might respond to your idea, both those companies already in the market you plan to target as well as others that might imagine targeting that market.
Scott D. Anthony
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It's one of the underappreciated skills required by an innovator - they have to be able to convince lots of people to do things that might not be fully rational (invest in the company, join something that is likely to fail, try a product they've never seen before), and if you can't tell a good story it is just very hard to make that happen.
Scott D. Anthony
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Three of our core corporate values are inclusiveness, collaboration, and humility.
Scott D. Anthony
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So many people tell me that they aren't creative or they aren't innovative, and it's just not true.
Scott D. Anthony
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If you are a large company and you want to do something unique, you almost by definition have to tap onto the core business in some way. Otherwise you are going into a naked fight against startups, and that's just a tough place to be.
Scott D. Anthony
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Have a core concept, but wrap it in a full business model.
Scott D. Anthony
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Innovation is doubly hard inside big companies.
Scott D. Anthony
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A next-generation innovation writer and thought leader worth watching.
Scott D. Anthony
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Any leader has two jobs to do. To do what they are currently doing better and more efficiently (call this strengthening the core), and to do what they are not currently doing but will need to do in the future (call this creating the new).
Scott D. Anthony
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Companies get into grooves and they keep sharpening what they are doing, when in fact what they really need to do sometimes is to stop and do something completely differently.
Scott D. Anthony
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I think it is only in hindsight that you can determine whether something is a mistake or not.
Scott D. Anthony
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One of the biggest mistakes large companies make is creating innovation teams that mirror all the functions of the core business. Those teams make no progress because they spent forever updating each other on what they are doing versus really crushing the most critical problems they need to address.
Scott D. Anthony
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Good innovators like to solve business crossword puzzles.
Scott D. Anthony
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There is what Steve Blank calls the stage where you are searching for a scalable business model. Then, there is the stage when you have found that model and need to scale it. In the former stage you have to have a beginner's mind, be in learning mode, and expect to learn things you didn't anticipate.
Scott D. Anthony
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All disruptive innovators make it easier and more affordable for people to do what matters to them, and follow a strategy that doesn't at first glance make sense to the market leader.
Scott D. Anthony