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The biggest PR hack you can do, is not hire a PR firm.

Sam Altman

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Sam Altman
Age: 39
Born: 1985
Born: April 22
Entrepreneur
Chicago
Illinois
Samuel H. Altman
Samuel Altman
Hire
Firm
Biggest
Hack
Hacks

More quotes by Sam Altman

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You need to have a culture where people have very high quality standards in everything the company does, but still move quickly.
Sam Altman
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Founders need to figure out what the message of the company is going to be.
Sam Altman
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The cost of getting an early hire wrong is really high.
Sam Altman
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You should think about for the next 10 years, you're going to be giving out 3-5% of the company every year.
Sam Altman
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The other piece besides focus for execution is intensity. Startups only work at a fairly intense level.
Sam Altman
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In general though, if you look at the track record of pivots, they don't become big companies.
Sam Altman
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Founders are usually very stingy with equity to employees and very generous with equity to investors. I think this is totally backwards.
Sam Altman
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To get the very best people- they have a lot of great options, and so it can easily take a year to recruit someone.
Sam Altman
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You can basically change everything in a startup but the market.
Sam Altman
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You have to be decisive. Indecisiveness is a startup killer.
Sam Altman
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Most founders have not managed people before, and they certainly haven't managed managers.
Sam Altman
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You can create value with breakthrough innovation, incremental refinement, or complex coordination. Great companies often do two of these. The very best companies do all three.
Sam Altman
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... how much time you should be spending on hiring? The answer is 0 or 25 percent.
Sam Altman
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When it comes to starting startups, in many ways, it's easier to start a hard startup than an easy startup.
Sam Altman
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The thing that kills startups at some level, is the founders giving up.
Sam Altman
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1 of the hardest parts about being a founder, is that there are a 100 important things competing for your attention each day.
Sam Altman
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You need to figure out what the 2 or 3 most important things are, and then just do those.
Sam Altman
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You need unstoppable people. You want people that are just going to get it done.
Sam Altman
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Later, you should learn to hire fast and scale up the company, but in the early days the goal should be not to hire. Not to hire.
Sam Altman
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So it's worth some real up front time to think through the long term value and the defensibility of the business.
Sam Altman