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The biggest PR hack you can do, is not hire a PR firm.

Sam Altman

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Sam Altman
Age: 39
Born: 1985
Born: April 22
Entrepreneur
Chicago
Illinois
Samuel H. Altman
Samuel Altman
Hack
Hacks
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More quotes by Sam Altman

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Most good founders that I know at any given time have a set of small overarching goals for the company that everybody in the company knows.
Sam Altman
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Press releases are easier to write than code, and that is still easier than making a great product.
Sam Altman
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You need to have a culture where people have very high quality standards in everything the company does, but still move quickly.
Sam Altman
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If someone is getting every decision wrong, that's when you need to act, and at that point it'll be painfully aware to everyone.
Sam Altman
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When lack of structure fails, it fails all at once. What works totally fine from 0-20 employees, is disastrous at 30.
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You're saying no ninety-seven times out of a hundred, and most founders find they have to make a very conscious effort to do this.
Sam Altman
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Companies that I've been very involved with, that have had a very bad first hire in the first 3 or so employees never recover from it.
Sam Altman
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In the beginning of a company, there is no management and this actually works really well.
Sam Altman
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In YC's case, the number one cause of early death for startups is cofounder blowups.
Sam Altman
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So always keep momentum, it's this prime directive for managing a startup.
Sam Altman
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You need unstoppable people. You want people that are just going to get it done.
Sam Altman
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You don't need to make the structure complicated, in fact you shouldn't. All you need is for every employee to know who their manager is.
Sam Altman
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... the thing we see wrong with YC apps most frequently, is that people have not thought about the market first and what people want first.
Sam Altman
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Great execution towards a terrible idea will get you nowhere.
Sam Altman
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A single mediocre hire in the first five will often in fact kill a startup.
Sam Altman
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If it takes more than a sentence to explain what you are doing, it's almost always a sign that what you are doing is too complicated.
Sam Altman
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... you want to be proud of how much you can get done with a small numbers of employees.
Sam Altman
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If you compromise and hire someone mediocre you will always regret it.
Sam Altman
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Or a way to stay on strangers couches, that just sounds terrible all around.
Sam Altman
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The hard part is that this is a very fine line. There's right on one side of it, and crazy on the other.
Sam Altman