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I really believe that the single hardest thing in business is building a company that does repeatable innovation... and just has this ongoing culture of excellence as it grows.

Sam Altman

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Sam Altman
Age: 39
Born: 1985
Born: April 22
Entrepreneur
Chicago
Illinois
Samuel H. Altman
Samuel Altman
Company
Repeatable
Culture
Ongoing
Business
Excellence
Doe
Innovation
Thing
Hardest
Believe
Building
Really
Single
Grows

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No matter what you choose, build stuff and be around smart people.
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The other piece besides focus for execution is intensity. Startups only work at a fairly intense level.
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You need this sort of a tailwind to make a startup successful.
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You can create value with breakthrough innovation, incremental refinement, or complex coordination. Great companies often do two of these. The very best companies do all three.
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The most important thing is that there is clear reporting structure and everyone knows what it is.
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Ideas by themselves are not worth anything, only executing well is what creates value.
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The second part of how to hire: try not to.
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Unpopular but right is what you're going for.
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Startups are not the best choice for work-life balance, and that's sort of just the sad reality.
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If you have several ideas that all seem pretty good, work on the one that you think about, when you're not trying to think about work.
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At the beginning, you should only hire when you have a desperate need to.
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Everyone starting a startup for the first time is scared, and everyone feels like a bit of an imposter.
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Remember that the idea will expand, and become more ambitious as you go.
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Every company has a rocky beginning.
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You should be able to describe any employee as an animal at what they do.
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You also want to fire people who a) create office politics, and b) who are persistently negative.
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The best ideas often look terrible at the beginning the truly good ideas, don't seem like they're worth stealing.
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In general though, if you look at the track record of pivots, they don't become big companies.
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You have to be decisive. Indecisiveness is a startup killer.
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