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The most important thing is that there is clear reporting structure and everyone knows what it is.

Sam Altman

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Sam Altman
Age: 39
Born: 1985
Born: April 22
Entrepreneur
Chicago
Illinois
Samuel H. Altman
Samuel Altman
Reporting
Structure
Clear
Everyone
Important
Thing

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Losing focus is another way that founders get off track.
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Most investors are obsessed with the market size today and they don't think about how the market is going to evolve.
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Cofounder relationships are among the most important in the entire company.
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One thing that founders always underestimate is how hard it is to recruit.
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Whatever the founder cares about, whatever the founders think are the key goals, that's going to be what the whole company focusses on.
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... but the pendulum has swung way out of whack here. A bad idea is still bad, and the pivot happy world we're in today feels suboptimal.
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Most good founders that I know at any given time have a set of small overarching goals for the company that everybody in the company knows.
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A board member of mine used to say sales fix everything in a startup, and that is really true.
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The biggest PR hack you can do, is not hire a PR firm.
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You need to figure out what the 2 or 3 most important things are, and then just do those.
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... if you talk to say any of the first 40 or 50 employees, they all feel like they were a part of the founding of the company.
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As you grow, it feels hopelessly corporate but it really is worth putting in place these compensation bands.
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If it works out, you're going to be working on this for 10 years.
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For most software startups, this translates to keep growing. For hardware startups, it translates to don't let your ship date slip.
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In the beginning of a company, there is no management and this actually works really well.
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You can have a startup and one other thing, you can have a family, but you probably can't have many other things.
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No matter what you choose, build stuff and be around smart people.
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... for the top twenty most valuable YC companies, all of them have at least two founders.
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AirBnB spent 5 months interviewing their first employee, before they hired someone and in their first year, they only hired 2 people.
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Aim to be the best in the world at whatever you do professionally. Even if you miss, you'll probably end up in a pretty good place.
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