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Turning the other cheek isn't submissive. It's defiant.

Roy H. Williams

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Roy H. Williams
Age: 66
Born: 1958
Born: March 29
Author
Podcaster
Defiant
Submissive
Cheek
Cheeks
Turning

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What this means is that the first week of every new series of ads will continue to yield softer results than you can expect to see in weeks two and three.
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Have you heard of this new thing called the internet? It's giving people new expectations. It's allowing them to become their own expert. Knowledge lies anxious at their fingertips. Gloss over the truth in your advertising and you'll quickly be dismissed as a poser.
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It is a lack of commitment, not a lack of talent, that damns you to mediocrity.
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A smart man makes a mistake, learns from it, and never makes that mistake again.But a wise man finds a smart man and learns from him how to avoid the mistake altogether.
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Small thoughts fit easily into a closed mind, but big thoughts require an open one.
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Writing good ads is easy when you have something to say.
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A visual image is a simple thing, a picture that enters the eyes.
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People don't trade money for things when they value their money more highly than they value the things.
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Contrary to popular belief, Americans don't hate advertising.
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If you want the truth to prevail, you must cause people to realize the truth. This requires much more skill than is required to simply tell it.
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Having the right message is what matters. It's not who you reach, it's what you say.
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The first step in exceeding your customer's expectations is to know those expectations.
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Preparation, mastery, can help you overcome your fear, but mastery alone is not enough. There has to be something you want that’s worth more to you than your fear.
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Everyone is broken a little, I think, and the most broken of all are those who pretend they are not.
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It appears that the media filters we carry in our heads are like computers: they've been forced to get faster in order to keep up with the demands our high-speed society puts on them.
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Rich Christiansen is one of the most insightful, practical and cost-conscious entrepreneurs in the world today. Listen to Rich. He won't steer you wrong.
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Use half as many words and they'll hit twice as hard.
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Embarrassment, or the risk of it, accompanies all your important choices.
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The first step in persuasion is to entice your target to imagine doing the thing you want them to do.
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No trade will be made unless they want the thing more than they want their money.
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