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Embarrassment, or the risk of it, accompanies all your important choices.
Roy H. Williams
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Roy H. Williams
Age: 66
Born: 1958
Born: March 29
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Accompanies
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Embarrassment
Risk
Choices
Important
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The person who achieves spectacular failure has at least attempted something bold. Failure is a temporary condition. Success is likewise temporary. Life, itself, is temporary - so quit hesitating. Do something!
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Use half as many words and they'll hit twice as hard.
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Numerals are images of amounts. But the amounts they represent are real.
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It is a lack of commitment, not a lack of talent, that damns you to mediocrity.
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If you're not worried that you're pricing it too cheap, you're not pricing it cheap enough.
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The risk of insult is the price of clarity. To be clearly understood one must speak the simple, essential truth as plainly as he is able.
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If you want the truth to prevail, you must cause people to realize the truth. This requires much more skill than is required to simply tell it.
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Most ads are ignored because every customer has a mental filter that evaluates and dismisses both of these languages of Ad-Speak with a single question: What are they not telling me?
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No trade will be made unless they want the thing more than they want their money.
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The risk of insult is the price of clarity.
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Opportunity never knocks. It hangs thick in the air all around you. You breathe it unthinking, and dissipate it with your sighs.
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Small thoughts fit easily into a closed mind, but big thoughts require an open one.
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The first step in persuasion is to entice your target to imagine doing the thing you want them to do.
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Consequently, a young business often grows by large percentages. Mature businesses rarely do.
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People don't trade money for things when they value their money more highly than they value the things.
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Our actions are all that separate our daydreams from our goals.
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Five minutes in an old book quickly reveals that most of what is being sold today as new insights into human behavior is merely the rediscovery of knowledge we have had for centuries.
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