Quote

Opportunity never knocks. It hangs thick in the air all around you. You breathe it unthinking, and dissipate it with your sighs.

Roy H. Williams

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Roy H. Williams
Age: 66
Born: 1958
Born: March 29
Author
Podcaster
Hangs
Sigh
Thick
Breathe
Air
Unthinking
Opportunity
Dissipate
Around
Sighs
Never
Knocks

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Having the right message is what matters. It's not who you reach, it's what you say.
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Use half as many words and they'll hit twice as hard.
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Our actions are all that separate our daydreams from our goals.
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The first step in exceeding your customer's expectations is to know those expectations.
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Take your inspiration from wherever you find it, no matter how ridiculous.
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Everyone is broken a little, I think, and the most broken of all are those who pretend they are not.
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Contrary to popular belief, Americans don't hate advertising.
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It is a lack of commitment, not a lack of talent, that damns you to mediocrity.
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People don't trade money for things when they value their money more highly than they value the things.
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Preparation, mastery, can help you overcome your fear, but mastery alone is not enough. There has to be something you want that’s worth more to you than your fear.
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Turning the other cheek isn't submissive. It's defiant.
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The risk of insult is the price of clarity. To be clearly understood one must speak the simple, essential truth as plainly as he is able.
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What this means is that the first week of every new series of ads will continue to yield softer results than you can expect to see in weeks two and three.
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Month after month, Wizard Academy equips people who want to make a difference. This is why journalists and scientists and artists and educators and business owners and advertising professionals and ministers are attracted to our little school.
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Five minutes in an old book quickly reveals that most of what is being sold today as new insights into human behavior is merely the rediscovery of knowledge we have had for centuries.
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If you want the truth to prevail, you must cause people to realize the truth. This requires much more skill than is required to simply tell it.
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Rich Christiansen is one of the most insightful, practical and cost-conscious entrepreneurs in the world today. Listen to Rich. He won't steer you wrong.
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Have you heard of this new thing called the internet? It's giving people new expectations. It's allowing them to become their own expert. Knowledge lies anxious at their fingertips. Gloss over the truth in your advertising and you'll quickly be dismissed as a poser.
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