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Your approval gives others the confidence to serve, to learn, to try.

Ron Kaufman

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Ron Kaufman
Others
Giving
Trying
Approval
Serve
Confidence
Gives
Learn

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Quality is more than a promise, it's genuine performance.
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When you see the need, take the action.
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Never rest on past success. Create something better.
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The bottom line is a by-product of taking care of your main product - your customers.
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You are as important as you make others feel.
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You can't find what doesn't exist, but you can create it.
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Crossing barriers can be as simple as a smile.
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A scattered effort is a poor effort.
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If your customers are demanding, be thankful.
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Let your customers say, 'Well, here I am,' while you say, 'There you are!'.
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Make your service systems so strong that everyone looks like a genius.
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The true measure of what you put in, is what's received on the other end.
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What does your product really mean to the people who buy it?
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Greatness is not how you feel, it's how you make others feel.
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Don't let high-speed completely replace high-touch. Your customers may appreciate both.
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Promise too much and you'll have plenty of room to fail. Promise little and you'll have plenty of room to excel.
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Preparation clears a pathway for success.
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No one ever delighted a customer by being 'good enough'.
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If it's not impossible, you may as well try. If it is impossible, at least you'll find out why.
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If customers say you're just 'all right', you've not done enough, you've failed to delight.
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