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You are as important as you make others feel.

Ron Kaufman

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Ron Kaufman
Important
Make
Others
Feel
Feels

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When things go wrong, your best recovery effort is required. But don't just provide the missing piece (that's the recovery), also provide uniquely personal assistance (that's the memorable effort).
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A scattered effort is a poor effort.
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Preparation is good, but customers need results.
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Your promise means more than the words you use to give it.
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Focus not on who you are, but on what you can do for others.
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No one ever delighted a customer by being 'good enough'.
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Don't just talk about it, do it.
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Even a tiny step is one step closer to where you are going.
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Plans turn promises into results and dreams into realities.
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Compromise in your arguments, not in your expectations.
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Listen to customers and you will hear them. Look carefully at customers and you will see them. Do both and you will understand them.
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The bottom line is a by-product of taking care of your main product - your customers.
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Exceeding expectations is where satisfaction ends and loyalty begins.
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When the customer makes contact, he does not want a quote. He wants a commitment.
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Never rest on past success. Create something better.
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Enjoy your work so that others may enjoy the results.
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