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Your profits reflect the success of your customers.

Ron Kaufman

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Ron Kaufman
Profits
Reflect
Customers
Profit
Success

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Promise too much and you'll have plenty of room to fail. Promise little and you'll have plenty of room to excel.
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Quality is a choice. Choose to make it better.
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Don't just talk about it, do it.
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Don't let doing enough be good enough.
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First be effective and then be efficient.
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Q: When you are already in the lead, how do you to stay ahead?
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What does your product really mean to the people who buy it?
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The true measure of what you put in, is what's received on the other end.
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Always do what you can do instead of worrying about what you can't.
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Greatness is not how you feel, it's how you make others feel.
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Good customers want good quality service. Great customers want it even more.
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Don't let high-speed completely replace high-touch. Your customers may appreciate both.
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The first step to delighting your customers is being there when they need you.
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Intelligence is useful. Energy is valuable. Integrity is essential.
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It's fine to wait for an appropriate time, but it's inappropriate to wait forever.
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When things go wrong, your best recovery effort is required. But don't just provide the missing piece (that's the recovery), also provide uniquely personal assistance (that's the memorable effort).
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Are you moving forward, or just moving?
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Reaching out takes nothing more than a smile.
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Instead of just asking 'How did I do?' ask 'How can I do more?'
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Customers pay a price, but they remember the value.
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