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Your promise means more than the words you use to give it.

Ron Kaufman

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Ron Kaufman
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What you want to be defines what you become.
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Customers pay a price, but they remember the value.
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Let your customers say, 'Well, here I am,' while you say, 'There you are!'.
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Crossing barriers can be as simple as a smile.
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Life is not a solitary activity. Live well by living for others.
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In a service situation, each delay can mean many unsatisfied customers, each one telling many more.
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The only way to go further than you've been is to take an extra step.
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Industry jargon may not be a language your customer understands.
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Making an honest mistake is acceptable. Failing to fix it is not.
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When the customer makes contact, he does not want a quote. He wants a commitment.
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Service is taking action to create value for someone else.
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Quality is more than a promise, it's genuine performance.
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Always do what you can do instead of worrying about what you can't.
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Service skills are the foundation for your success.
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Compromise in your arguments, not in your expectations.
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Convince people and you win their minds. Inspire people and you win their hearts.
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The starting point is always now. The end is up to you.
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