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If you wait until you have to change, you may have waited too long.

Ron Kaufman

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Ron Kaufman
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Giving great service requires the right people and the right service tools.
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Quality is more than a promise, it's genuine performance.
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Exceeding expectations is where satisfaction ends and loyalty begins.
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Quality is a choice. Choose to make it better.
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Life is not a solitary activity. Live well by living for others.
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In a service situation, each delay can mean many unsatisfied customers, each one telling many more.
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Compromise in your arguments, not in your expectations.
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Focus not on who you are, but on what you can do for others.
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Customers pay a price, but they remember the value.
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If it's not impossible, you may as well try. If it is impossible, at least you'll find out why.
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What matters more? What you said you'd do, what you hoped to do, or what you did?
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If you only give back what you get from other people, you're not giving as much as you can.
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You can't find what doesn't exist, but you can create it.
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No one ever delighted a customer by being 'good enough'.
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Make your service systems so strong that everyone looks like a genius.
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Enjoy your work so that others may enjoy the results.
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If customers say you're just 'all right', you've not done enough, you've failed to delight.
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Always aim for 100 percent and you'll always know where to improve.
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How much good can you do today? How much love can you give? How much care and kind attention?
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Be confident enough to encourage confidence in others.
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