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A: Set the pace and rule the race. Seek new ways to differentiate, new ways to surprise and delight your customers.
Ron Kaufman
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Ron Kaufman
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Service skills are the foundation for your success.
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Quality is a choice. Choose to make it better.
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The first step to delighting your customers is being there when they need you.
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If customers say you're just 'all right', you've not done enough, you've failed to delight.
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It's fine to wait for an appropriate time, but it's inappropriate to wait forever.
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Without commitment, no price will be low enough. With commitment, no price will be too high.
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If you wait until you have to change, you may have waited too long.
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Preparation clears a pathway for success.
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You can't find what doesn't exist, but you can create it.
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Crossing barriers can be as simple as a smile.
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Focus not on who you are, but on what you can do for others.
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A scattered effort is a poor effort.
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Testimonials describe what has been, and are a promise of what is to come.
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No one ever delighted a customer by being 'good enough'.
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The starting point is always now. The end is up to you.
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The only way to go further than you've been is to take an extra step.
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Quality is more than a promise, it's genuine performance.
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When things go wrong, your best recovery effort is required. But don't just provide the missing piece (that's the recovery), also provide uniquely personal assistance (that's the memorable effort).
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Don't just talk about it, do it.
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Instead of just asking 'How did I do?' ask 'How can I do more?'
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