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If your customers have to ask you for it, you haven't been thinking far enough ahead.

Ron Kaufman

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Ron Kaufman
Enough
Thinking
Customers
Ahead
Havens
Haven
Asks
Culture

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Listen to customers and you will hear them. Look carefully at customers and you will see them. Do both and you will understand them.
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First be effective and then be efficient.
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Q: When you are already in the lead, how do you to stay ahead?
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In a service situation, each delay can mean many unsatisfied customers, each one telling many more.
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You can't find what doesn't exist, but you can create it.
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What does your product really mean to the people who buy it?
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You are as important as you make others feel.
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Always do what you can do instead of worrying about what you can't.
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The most valuable person is the one who cherishes the value in others.
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Life is not a solitary activity. Live well by living for others.
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When things go wrong, your best recovery effort is required. But don't just provide the missing piece (that's the recovery), also provide uniquely personal assistance (that's the memorable effort).
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Always trust people and they may let you down. Always distrust people and you have let them down.
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Making an honest mistake is acceptable. Failing to fix it is not.
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A: Set the pace and rule the race. Seek new ways to differentiate, new ways to surprise and delight your customers.
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Never rest on past success. Create something better.
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If you were a customer, would you come back to buy your products or services?
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When your staff are 'information-rich', their information can make you rich!
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What you did in the past is how you got to today. What you do today is how you will get to the future.
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When the customer makes contact, he does not want a quote. He wants a commitment.
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